That’s one of the key insights from behavioural economics, according to a paper from the United Kingdom’s newly re-formed financial services regulator, the Financial Conduct…

The same holds true in other shopping situations as well – think of buying a house or haggling over the cost of a car. And different “rules” apply in different parts…

“Nudges” are said to steer people towards certain decisions by presenting choices in a certain way. A well-known example is having an expensive item on a restaurant menu…

Such in-store specials can offer good value when buying food, electronics and other items but these promotion techniques may also involve tricks and traps to encourage shoppers…

Being aware that anyone can be targeted, thinking about how these frauds work and how to protect yourself can be useful in avoid.

But bonds can play an important role in managing investments. eZonomics provides four tips for bond buyers.

Beware holes in the data – and cleverly interpret the numbers to gain insight into market nuances and conditions. Among all this number crunching, we recognise, however,…

Are the inflated prices for dining out and buying flowers worth it?

The study of happiness economics is growing and findings may offer simple ways to feel better.