Although emotions can lead us astray, "going with our gut" sometimes works, as PsychologyToday explains. An example: when picking a home, we also need to feel happy with our choice. Intuition may help us compare past and present experiences as a web of fact and feeling.
Have you ever felt tricked into buying something? Behavioural science confirms that advertising often plays on certain habits of mind we all have: implying you will lose out if you don't buy now, or by framing numbers in confusing ways. Authorities have been looking at the issue.
Studies are finding nudges can have drawbacks, ScienceNews reports. Even automatic pension enrolment can cause later regret, if people change jobs or decide the default option was too low. “Email reminders to donate to charity may work at first, but annoy recipients into unsubscribing,” it notes.