New research suggests lottery winners are much more satisfied with their lives and that this effect is remarkably durable. While it may not be surprising, this fresh finding doesn’t only demonstrate a link between winnings and contentment, but proves that higher income causes higher life satisfaction.
When we think about behavioural science, nudges often come to mind. But this article suggests that we don’t always focus on how these nudges are delivered. To give an example, printed content is easier to understand and more memorable than a digital equivalent, and this affects our perception.